Rustam Sengupta is a social entrepreneur and base of the pyramid (BoP) expert. He researches on sustainable social enterprise design and implements his work first hand on the field. Rustam is the founder and CEO of Boond (www.boond.net | www.boondfoundation.org), a social enterprise that promotes solar energy access in remote and rural parts of India. He is an expert in designing and data analysis for products and services for the BoP and has also been consulting to numerous universities and institutions on market entry and emerging market economics. Boond has won a number of awards (Echoing Green Fellowship 2014, Economic Times Power of Ideas 2010, Nokia DLD Global Challenge, UN Women etc.) and more importantly has impacted the lives of over 50,000 people in remote villages of Rajasthan, UP and Kashmir over the past two years.

 

Rustam is an INSEAD MBA graduate and also holds an MS in Electrical Engineering from the University of California, Irvine. He has lived across three continents and worked in banking and consulting for companies like Standard Chartered (in Singapore), Syngenta (in Switzerland) and Deloitte Consulting (in the US).